General Motors has formed a new engineering organization especially dedicated to implementing hybrid and extended- range electric vehicles (E-REV) and advanced battery technology. The global team will be led by Robert Kruse, executive director of vehicle engineering for hybrids, electric vehicle and batteries.
"The future of automotive transportation will be based on electrification of our vehicles," "By having a vehicle engineering team in place and focused on delivering the technical aspects of hybrids and E-REVs, we can accelerate these programs and get them into production quickly and efficiently."
-- Jim Queen, GM group vice president of Global Engineering
GM's newest vehicle engineering team will develop vehicles using a variety of propulsion systems including gas-electric hybrids and GM's innovative E-Flex architecture. Vehicles that will be engineered by this team include the production E-REVs based on E-Flex architectures; Chevrolet Tahoe and Silverado 2 Mode; Chevrolet Malibu Hybrid; Saturn Vue 2 Mode Plug-in; Saturn Vue and Aura Hybrid; GMC Yukon and Sierra 2 Mode; and the Cadillac Escalade 2 Mode.
This should be great news for the affected technologies. GM seems to be recognizing the importance of these technologies. The Volt is not mentioned, I believe they already have a separate organization for it. It uses a different and hopefully more advanced technology, which is quite far along in development. It seems they want some common design elements in the mentioned vehicles. I hope this is a step foreword and not just a bureaucracy for the sake of the media.
This really makes great sense. It is obvious that with a business as usual approach GM is on a trajectory for financial oblivion. A high risk roll of the dice is called for. And looking into the abyss does help to concentrate the minds of the engineers. With luck this strategy can lead GM back to its former greatness.
Posted by: bigTom | January 26, 2008 at 01:43 PM
They need to spin it off into an autonomous organization, like IBM did with their PC division when they entered the business. Electric cars are a disruptive technology (as defined by Clayton Christianson in "The Innovator's Dilemma") and that's the best model for a big company like GM to embrace it. The article doesn't say if this is going to be a division in GM or more autonomous, but I hope it's the latter.
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Posted by: Adams Parker | April 09, 2008 at 01:24 PM
I am apart of Embry Riddle's Eco Eagles club. We are Embry Riddle's branch of the EcoCar challenge. We work to design, build and integrate solutions into an existing production vehicle. Solutions such as hybrid, plug-in hybrid and fuel cell drive train technologies will be explored. For further information visit www.ecoeagles.org
Posted by: Eco Eagles | December 03, 2009 at 11:31 PM
Nicely written, i'm going to try and keep up with more of your work on the battery subject
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I am apart of Embry Riddle's Eco Eagles club. We are Embry Riddle's branch of the EcoCar challenge.
Posted by: donne russe | July 25, 2011 at 05:22 AM
Energy must always be used efficiently to maximize its potential use. This is a good article.
Posted by: Chevy HHR cold air intake | September 06, 2011 at 03:59 AM
I like that GM is putting so much effort into this.
Posted by: Car Lease Los Angeles | November 30, 2011 at 08:30 PM
Saturns aren't in production anymore, right? Lol
Posted by: Dentist West LA | December 05, 2011 at 04:26 PM
That's great that they have made a new organization for this, other companies should do this as well!
Posted by: backup camera | December 05, 2011 at 04:49 PM
GM seems to be a step above other car manufacturers in terms of their hybrid and electric department, so seems to be a good step for them.
Posted by: SEO Services | December 05, 2011 at 04:54 PM
I hope this wasn't just for them as well, probably was since it's a business, but one can HOPE that a company just wants to do good things for the world!
Posted by: Air Purifier | December 06, 2011 at 01:27 PM
The new President will have to embrace this exact plan if the United States is to avoid economic catastrophe.
Posted by: Office 2010 | January 08, 2012 at 09:14 PM